2 juli 2026
27 min
The Effective CMO: Land O'Lakes' Heather Malenshek
Land O' Lakes is working to change the cultural narrative around rural America while building B2B and B2C brands trusted by generations of farmers and consumers alike. CMO Heather Malenshek joins WARC's Ann Marie Kerwin to discuss why representation is key to building brand trust, overcoming AI biases, and much more.
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The WARC Podcast
Visar 1–10 av 475 avsnitt
27 augusti 2026
Revisiting 'How Brands Grow' with Byron Sharp
47 min
25 augusti 2026
The Effective CMO: Procter & Gamble's Marc Pritchard
39 min
20 augusti 2026
Emerging themes in creative effectiveness
17 min
18 augusti 2026
Agentic AI and the new delegation of consumer choice
39 min
13 augusti 2026
Social media, creators and the 'twin pace' brand
32 min
11 augusti 2026
Who murdered Madison Avenue?
45 min
6 augusti 2026
Beyond vibes: Creator strategies to drive real effectiveness
37 min
4 augusti 2026
The Effective CMO: Uber's Lucinda Barlow
33 min
30 juli 2026
The great divide: how to overcome marketing silos
45 min
28 juli 2026
Attention is the new architecture for AI visibility
30 min