107,462 followers From One Reel And No Zero Dollar Days Since 2024

Amy was a stay-at-home mom with four kids within THREE years when a pile of towels falling out of her linen closet basically sent her over the edge. 😂

And that moment eventually became the beginning of the business she has today.

Amy started Genius Mom Hacks because she wanted an identity outside of motherhood AND wanted to help other overwhelmed moms create homes that actually made their lives easier. She started with a blog, eventually found digital products, and has spent the last few years building a business that is such a good example of what can happen when you stop chasing the next thing and just KEEP GOING.

In this episode, we’re talking about how Amy turned a simple idea into a digital product business making sales every single day, the content strategies she still uses years later, and why she believes consistency has mattered way more than trying to make every single post perform perfectly.

Inside this episode, we cover:

• The moment Amy realized something in her life HAD to change and how it eventually became the foundation of her entire business

• Why Amy waited an entire YEAR before creating her next product and why that might have actually helped her grow faster

• The content strategy behind one reel that completely changed the future of her account

• How Amy creates multiple pieces of content a day without spending her entire life on Instagram

• The revenue stream she added to her digital products that I think WAY more creators should be using

If you’ve been overcomplicating digital products, constantly wondering if you need to create something new, or letting a low-view post convince you that what you’re doing isn’t working, you NEED to listen to this conversation.

Resources mentioned:

Resources mentioned:

30-Day Free Stan Trial HERE

Rich Girl Community

Amy’s viral reel mentioned in the episode

Connect with Amy:

Instagram: @geniusmomhacks

Connect with me:

Instagram: @abigailpeugh