#17: LJ Rader, Art But Make It Sports & Finding Your Niche In Oversaturated Social Media Feeds

In this episode of The Sports Content Gameplan, host Isac Solinaw is joined by LJ Rader, creator and curator behind the famous & viral social media account Art But Make It Sports.  

They discuss how the project began back in 2019, what makes great content online, and how his passion for art and sports made him combine the two in this unique way - without using AI.

LJ describes the artistic parallels between elite athletes and artists, his frustrations with missing photographer attribution, and how his new book emerged through repeated encouragement.