#18: Samu Gabor & Unlocking the Potential of YouTube for Sports Teams and Creators

This week on the Sports Content Gameplan, I'm joined by Samu Gabor, YouTube consultant for the Golden State Warriors, filmmaker - and that's just the start!

Samu has built one of the most respected names in NBA content — scaling GOAT to hundreds of thousands of subscribers, tens of millions of views — and now helps sports teams and leagues unlock their YouTube potential.

We talked about his filmmaking roots, the power of repeatable show formats, working with NBA teams, the Luka Dončić video that blew up 6 months after it was posted + much more.